Case Studies

Bluewater Pop-Up Club

Our debut residency in Bluewater, Kent for Christmas 2021 welcomed over 10,000 visitors in our first week of opening. 

This prime location became home to over 35 independent makers, artists and sustainable brands from Kent and the South East. 

Following its success, we look forward to returning in 2022.

 

Chelmsford Pop-Up Club

Bond Street, Chelmsford is home to Essex’s only John Lewis, attracting customers from all over the county. Along with big retailers such as The White Company, Dr Martens, Hotel Chocolat, North Face and more.

Following the launch of our first successful pop-up on Bond Street for Christmas in 2019, we were invited back for bigger longer pop-up that enabled us to support more local businesses. 

We’ve helped with hundreds of local high-quality artists, makers and sustainable brands grow their business and generate an income via our pop-up shops.  

Brighton Pop-Up Club

The Pop-Up Club have organised three amazing pop-ups on Dukes Lane showcasing over 60 local makers, artists and small businesses. 

Dukes Lane, situated in the Brighton’s south lanes, has faced challenges with low footfall and high vacancy. We were invited to inject new life into the Lane and drive visitors to the area as part of their placemaking project. 

Our series of pop-up events have boosted footfall by 13% and increased their social profile, alongside supporting the growth of Brighton-based creative brands. 

Manchester Pop-Up Club

King Street has long established itself as the premium shopping destination in Manchester with a range of retailers at the pinnacle of art, jewellery and fashion. A gradual decline in footfall and shop closures has left the area in need of a revival strategy. We were approached in 2021 to launch a local makers pop-up shop to support the placemaking project. 

In June 2021, we opened our first pop-up shop in Manchester, a celebration of the very best creative and small businesses the North has to offer. 

A huge success, we were invited to return for Christmas and delivered an even bigger and better diverse shopping experience. 

Seven Dials London Marketplace

Seven Dials Market in the heart of London’s West End proudly serves a range of amazing independent food and drink. 

But there’s not just food on the menu! We were invited to takeover Cucumber Alley to introduce a diverse range of London-based indie retailers into the mix. 

The Pop-Up Club Marketplace provides a space for artists, makers and sustainable businesses to showcase their products to Londoners everyday day of the week. 

After a year of trading, we’re delighted that our residency has been extended into 2022.

 

Westfield Pop-Up Club

In 2021, we launched in Westfield Stratford AND London for Christmas.  To secure a spot in two of Europe’s largest shopping centres was a huge milestone for The Pop-Up Club and our community of small businesses! 

Our aim was to diversity Westfield by offering customers a place to discover and support locale-based independent and artisan brands. 

100% of customers in our survey said that we improved the area as a place to shop and loved the range of products on offer.  

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Pop-Up Partners

The global pandemic has only accelerated the loss of many high street names. We take empty or underused spaces and reinvent them into vibrant and welcoming places showcasing the best creative, sustainable and independent businesses. 

Our team of experts can organise pop-up shops, marketplaces, events and workshops, bespoke to your scheme and needs.